The wrinkled eyes, the crinkled nose, the smile that spreads from ear to ear. The kind of joy that beams so brightly it lights up the moment, and leaves a beautiful mark on your heart. The gift is in the give.
Video: Jon Chiang
Editor: Adam Henaghan
My role: concept and ideation, Art Direction
Copy and Ideation: Leila Nadery
Creative Direction: Talia Cohen
Concepted for social media, email, online advertisement and e-comm